● 2014
● Concept, illustration and design: Marta Puchala
● Client: ico Design
● Context: at ico Design
● Format: 80 × 80 mm, 160 × 80 mm
Twelve individual Christmas stories were extracted as Xmas present tags. For each of the tags, an icon was designed representing a cultural tradition accompanied by a written story.
Christmas tags were sent to friends and clients whilst unique hashtag #icoTraditionalChristmas captured stories counting down twelve days before Christmas.
● 2014
● Concept, illustration and design: Marta Puchala
● Client: ico Design
● Context: at ico Design
● Format: 80 × 80 mm, 160 × 80 mm
Twelve individual Christmas stories were extracted as Xmas present tags. For each of the tags, an icon was designed representing a cultural tradition accompanied by a written story.
Christmas tags were sent to friends and clients whilst unique hashtag #icoTraditionalChristmas captured stories counting down twelve days before Christmas.